Independent product studio
We make tools
for better humans.
The Boggler Inc. is the playful company behind Urnle, CallUpOnIt, and PopRuler—three ventures helping people understand themselves, connect across time, and make wiser decisions together.
Meet the familyPlayful by nature
Built with intention
Technology should make life feel more human—not more noisy, addictive, or automatic.
✦Our ventures
One family.
Three ways forward.
Each product starts from a different human need. Together, they form a path from self-knowledge to shared understanding.
Reflection
Urnle
A quieter place to hear yourself think.
Private journaling, thoughtful guidance, and trusted one-to-one support—designed for understanding, not performance.
Communication
CallUpOnIt
Keep a promise across time.
Messages, reminders, and voice touchpoints that help intentions survive the distance between now and later.
Collective understanding
PopRuler
Give good ideas room to rise.
Prompts, responses, and voting shaped for thoughtful participation—so communities can decide with clarity.
Our operating system
A few things
we believe.
We build slowly enough to ask hard questions—and boldly enough to make the answers useful.
- 01
Attention is worth protecting.
- 02
Listening can be more powerful than speaking.
- 03
AI should support wisdom, not replace it.
- 04
Privacy is the foundation of real trust.
The long game
Build things people are grateful exist.
We're creating an enduring family of products for clearer minds, stronger connections, and healthier communities.
Start a conversation